Media kits, rate cards, sponsorship pitches, proposals and invoices. The paperwork that decides whether a brand treats you as a supplier or a hobby.
The moment a brand asks what you charge, most creators improvise. These tools produce the four documents that answer the question properly: a media kit with real numbers, a rate card with logic behind each tier, a pitch that names the outcome, and an invoice that gets paid.
A brand manager needs something to forward internally. A one-page media kit with reach, saves and audience notes is forwardable; a DM saying here are my prices is not. The document is the deliverable, and the tools make it in minutes.
Three tiers, each tied to a deliverable rather than a duration: one reel, one reel plus three stories, one campaign month. Price the middle tier as the one you want chosen, and state usage rights and revision rounds explicitly.